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Why $1.2 trillion in budget cuts over the next decade mean gains for web-savvy small businesses
Looking ahead at fiscal year 2012, being budget-friendly has become a deciding factor in government spending. Increased spending during the Iraq and Afghanistan wars and via the American Recovery and Reinvestment Act of 2009 has ceased and the government has … Read more
Does Slower Mean Dead?
With the recent news of drastic cuts that the USPS is making—cutting more than half of their mail processing centers and losing 28,000 employees—in order to avoid bankruptcy, a bright light is shining on the Internet and the irrevocable changes … Read more
All I Want for Christmas are Better Online Marketing Results
If your company’s online marketing results have been less than stellar this year, what do you plan to do about them heading into 2012? For many companies, their online marketing efforts need a shot in the arm as they head … Read more
SEOing the Shopping Season
Cyber Monday is rising to incredible prominence in the landscape of the American retail economy. This presents a salient confluence of the two core tenets most important to SEO: the Internet, and shopping. How relevant are the two, you ask? … Read more
Investigating Google, Verbatim
Google’s Verbatim update will make searching for specific terms easier, but what does that mean for SEO, PPC, and online marketers? In a previous life (read: last month), users could enter in search queries linking words with a ‘+’ operator … Read more
Washington DC SEO Expert – Leading by example
inQbation.com scores in the top 1/2 of 1%of all websites
inQbation’s traffic rank according to Alexa
Not bad for a service company approaching its 4th birthday.
What Will 2012 Bring for Your Company’s Web Site?
With the New Year just around the corner, many tips and recommendations flood the Internet on how both companies and individuals can improve their results. Really, though, do you pay attention to most of them? One that business leaders should … Read more
Locations Matter
When designing a website for your company, there are all sorts of things to take into consideration. Is there an appropriate amount of content? Is the site easy to navigate? Is it aesthetically pleasing? Do all of the links work? … Read more
The Internal Search Revolution is Here
Summery: Full-text search engines have been mostly overlooked as a serious element in the user interface of websites. Consequently, the quality of the search utilities being used by the vast majority of websites produce irrelevant results, if at all. As … Read more
Infographic – Online Reputation Management
Nifty infographic by KBSD Digital Marketing
How Viral Marketing Can Lead The Charge in SEO Innovation
The cries for innovation amongst SEO specialists can be heard for miles in every direction. It’s no wonder given how competitive an industry SEO Marketing is, but how do we move forward while attempting to step farther away from the … Read more
Viral Marketing Experts: College Students
Marketing and PR professionals regularly pay good money to participate in seminars, webinars and conferences geared towards unlocking the secrets of viral marketing. Each year, thousands of books and articles are published with no doubt helpful tips on tapping into … Read more
Tech after Jobs
The loss of Steve Jobs sent a shockwave through the tech world—not only did Apple lose its pioneering leader, but the industry lost a champion for using technology as a tool to encourage and advance creativity for the average computer … Read more
Washington DC SEO Expert
Rule number of Fight Club: Choose the right keyword phrases If you want Google to work for you and deliver valuable results, you have to put yourself into the shoes (fingertips) of your target audience and ask yourself, What search … Read more
Facebook’s New Platform & Social Signals as Search Engine Ranking
Facebook is the world’s second largest advertising network, second only to Google, in terms of users, scale and global influence. In September, Mark Zuckerberg gave the keynote at F8, an annual conference about all things Facebook. Woven into the many … Read more
Openbook: How Facebook’s Open Graph will open the web for 750+ million users
Facebook’s latest iteration of their Open Graph platform was announced at this year’s F8 conference, revealing one of the ways the company plans to keep its users actively engaged on its website. By providing a unified, updated API, Open Graph … Read more
Online Integration
The efficacy and viability of charter schools is still being debated, but developments of technology in education are bringing more attention to charter schools and their teaching techniques—particularly the use of emerging technologies and online learning. Mashable’s recent article about … Read more
About the User
Just as form follows function has guided generations of architects in designing magnificent structures, Panda, Google’s latest search update, is channeling good content to user’s eyes. Likewise, web substance likely to waste a searcher’s time is increasingly being kicked to … Read more
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