Leverage the power of social media

Indeed, one of the best ways to drive traffic to your site, catapult your search rankings and ignite the performance of your website is to leverage the power of what I call Social BookMarketing. It leverages Social Bookmarking sites for the purpose of Online Marketing. Get it … Social BookMarketing?

Step 1: Create social media chicklets that match the look and feel of your site
Step 2: Get the share source code to pre-populate the fields
Step 3: Implement the chicklets and source code in your header, footer or blog

Share this on Linkedin code

These are the variables that you need to use:

• http://www.linkedin.com/shareArticle?
• mini=true&
• url={articleUrl}&
• title={articleTitle}&
• summary={articleSummary}&
• source={articleSource}

If you are using a CMS like WordPress or Drupal then you can automate this by dynamically generating the code using PHP and your MySQL database. Otherwise, you can just hand crank it out. Be sure to string these variables together and place them within a hyper link, e.g.:

http://www.linkedin.com/shareArticle?mini=true&url=http%3A//www%2einqbation%2ecom/blog/&title=Washington%20DC%20web%20designer%20and%20SEO%20consultant&summary=inQbation%20provides%20world%20class%20web%20sites%20that%20source=inqbation.com

Which results in the following link: Share this site on LinkedIn

You can also include a chicklet to make it look better (although chicklets are usually square), i.e.,

Share on Twitter code

<a href=”http://twitter.com/home?status=Check out DC web designer and SEO consultant – www.inqbation.com” target=”_blank”><img src=”images/icon-twitter.gif” alt=”twitter” hspace=”5″ border=”0″ /></a>

Share on Facebook code

<a href=”http://www.facebook.com/share.php?u=<url>” onclick=”return fbs_click()” target=”_blank”>Share this site</a>

Share on Delicious code

<a href=”http://del.icio.us/post?url=http://www.inqbation.com” target=”_blank”><img src=”images/icon-delicious.gif” alt=”delicious” hspace=”5″ border=”0″ /></a>

Share on Stumbleupon code

<a href=”http://www.stumbleupon.com/submit?url=www.inqbation.com” target=”_blank”><img src=”images/stumbleupon-icon-logo-30x.jpg” border=”0″ alt=”stumble upon” width=”30″ height=”30″ /></a>

Social BookMarketing Chicklets

Putting them all together would look something like this: