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GPS Fleet On-Page Tracking
When you have many different areas of your business that all need to come together, you might wish that they were all coordinated by GPS. GPS fleet tracking is a method of following around all of your vehicles, employees and … Read more
5 Popular Software as a Service Cloud Offerings
Cloud computing is more than using a third party server provider for content hosting. Many people think of Amazon or an Amazon alternative when they think of the cloud. Though those are true clouds, they aren’t the only type of … Read more
Design Shift: The Web Becomes More End User Focused
In an age where people’s attention spans are about as long as a television commercial break (Hey, hey! Pay attention! This is only the first sentence!), companies are finding it increasingly necessary to create interactive websites that engage their current … Read more
Adreno: Going Beyond Gaming
The Adreno 3D GPU is typically touted for gaming. After all, that’s the first thought that someone has when you talk about high powered graphic processing units, whether or not computer gaming is the context. There’s a whole other world out … Read more
Increased Social Interaction For Mobile Future
The 4G network is still hot n’ fresh from the oven, but it’s only the first step on the road to the future for mobile. Signs point to increased fluidity and synthesis of mobile operating systems/devices. What does that mean? … Read more
Mobile World Congress 2012 Wows the World
Barcelona was recently host to the 2012 Mobile World Congress, an exposition where manufacturers of all things related to mobile computing and devices gather to showcase their newest innovations. While there is no disputing the fact that the highlights of … Read more
Ready Player One: Advergaming in a Social Landscape
Marketing channels have become extremely diverse in the age of the web. Email marketing is sort of the grandfather of advertising on the web, and the landscape has since grown into a morass of social sharing via Facebook, Twitter and … Read more
Angry Birds Space, announced by an astronaut from the ISS
Interesting how an astronaut from NASA promotes this game and explains its new features in a real environment, with no gravity, from the International Space Station. Kind of cool, uh? but at the same time, it’s a great marketing strategy. … Read more
How to Create a Successful Facebook Campaign
How to: Create a Successful Facebook Campaign Everything you do to advertise your company, business, organization, services, etc. can be absolutely FREE, unless of course you decide to offer a prize. But, If you believe that the return on.. market research, … Read more
Outlook in the Cloud: Do or Don’t
Gmail may be the longest running cloud based email application and it was used by million before “the cloud” even entered into the popular lexicon. Gmail has also conditioned its users to be able to log in to their e-mail … Read more
The Touch Generation
When’s the last time you pressed a button? You probably press buttons all day, but do you ever get the feeling that you’re pressing less of them? That’s because you probably are. Touch screens have moved to the forefront of … Read more
Will 2012 Provide You with Better Online Marketing Results?
With the New Year off and running, where do better online marketing numbers for your business rank as far as importance in 2012? While many businesses say that improving their online marketing efforts are a priority each New Year, how … Read more
Does Slower Mean Dead?
With the recent news of drastic cuts that the USPS is making—cutting more than half of their mail processing centers and losing 28,000 employees—in order to avoid bankruptcy, a bright light is shining on the Internet and the irrevocable changes … Read more
Investigating Google, Verbatim
Google’s Verbatim update will make searching for specific terms easier, but what does that mean for SEO, PPC, and online marketers? In a previous life (read: last month), users could enter in search queries linking words with a ‘+’ operator … Read more
Locations Matter
When designing a website for your company, there are all sorts of things to take into consideration. Is there an appropriate amount of content? Is the site easy to navigate? Is it aesthetically pleasing? Do all of the links work? … Read more
Is Marketing the Company Web Site Really All That Difficult?
As companies look for ways to spread the word regarding their products and services in a tight economy, online marketing stands out even more as an important tool with which to do that. In reality, however, many companies see tough … Read more
Tech after Jobs
The loss of Steve Jobs sent a shockwave through the tech world—not only did Apple lose its pioneering leader, but the industry lost a champion for using technology as a tool to encourage and advance creativity for the average computer … Read more
How to Create a Successful Sales Email
Coming up with a list of targeted email addresses is hard. In fact, if you’ve collected a list of email addresses to use in your upcoming email marketing campaigns, you’ve already won half the battle. But if you really want … Read more
How To Boost Your Search Engine Rankings By Using Web Video
Videos from YouTube have been frequently impacting the Page 1 search results on search engines like Google. What this means is, video results are appearing more and more in the top sections of the search results and as a result, … Read more
The Marketing Mix and SEO
Search engine optimization (SEO) and marketing go hand in hand. The spokes of the marketing wheel are made up of four key elements – product, price, place, and promotion – that are also known as the marketing mix. While several … Read more
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